Gift Redemption Portal & Digital Gift Cards

The Gift They Actually Want to Receive.

Give recipients the power to choose — with a branded redemption portal that lets them pick their own gift, or a digital gift card they can redeem instantly. No guessing. No waste. Just delight.

Gift redemption portal catalogue and checkout screens

Trusted by teams

For gifts that look good
and run smoothly.

  • IG
  • J.P. Morgan
  • Manus
  • Millennium
  • NEC
  • OpenAI
  • NVIDIA
  • SAP
  • Singapore Management University
  • Singtel
  • Airwallex
  • Carta
  • Gong
  • Stripe
  • Notion
  • WorldFirst
  • Salesforce
  • Aspire

Used for

  • Employee Rewards
  • Client Gifting
  • Event Giveaways
  • Festive Campaigns
  • Onboarding Kits
Branded gift redemption portal shown on a phone

01 — Set the brief, leave room for choice

You Curate.
They Choose.

Build the selection around your brand and budget. Each recipient follows a personal link, chooses a gift and supplies their delivery details.

Connect It with Gift Management
The Gift Redemption Portal

Gift Redemption Portal

A branded online portal where recipients — employees or clients — log in and choose their own gift from a curated selection. You set the budget and the catalogue. They pick what they actually want.

Gift redemption rate — every gift chosen is a gift wanted
100%
Wasted gifts or unredeemed vouchers
Zero
Portal tailored to your company identity
Branded
Redemption tracking per recipient
Real-time

Connect Recipient Choice with Campaign Management →

Branding, Selection and Redemption
How It Works

You Curate. They Choose.

Build a branded gifting portal in minutes. Upload your logo, set your brand colours, choose from Smilie's 1,000+ product catalogue, and send recipients a personalised link to claim their gift — all without any back-and-forth.

Branded gift redemption portal shown on a phone
  • Branded portal with your logo, colours, and greeting message
  • Recipients get a unique link — no login friction, no app download
  • Select gifts from Smilie's curated catalogue filtered by your budget
  • Recipient enters delivery address directly — no address collection needed
  • Smilie picks, packs, and delivers — you track in real time
  • Custom branding
  • Unique redemption links
  • Budget controls
  • Real-time tracking

Set Up a Portal →

Branded e-gift card redemption shown on a phone

02 — A personal gesture, delivered digitally

Your Message.
Their Perfect Gift.

Send a branded digital gift card with your message and chosen value. Recipients decide which gift suits them, making it easier to recognise different tastes and occasions.

Plan a Digital Gifting Campaign
Digital Gift Cards and E-Vouchers

Digital Gift Cards & E-Vouchers

Smilie's branded e-gift cards are the simplest way to gift with impact — instantly delivered, universally appreciated, and customised to reflect your brand. No physical logistics, no wasted stock.

Digital delivery via email or WhatsApp
Instant
Custom card design with your identity
Branded
Any denomination — you set the value
Flexible
See who opened, who redeemed
Tracked
Personalisation and Redemption Options
Digital Gift Cards

The Gift That Always Fits Perfectly

Smilie's e-gift cards are more than a substitute for a physical gift — they're a strategic tool for deepening client relationships, rewarding employees, and fuelling brand loyalty. Recipients choose what resonates with them, from Smilie's curated collection of 1,000+ products.

Branded e-gift card redemption shown on a phone
  • Sent instantly via email or phone number — no delivery wait
  • Fully branded with your company logo, colours, and message
  • Recipients redeem against Smilie's product catalogue — they choose what they love
  • Available in any denomination — set values to match your gifting budget
  • Eco-friendly — no physical card, no packaging waste
  • Instant delivery
  • Fully branded
  • Any value
  • Eco-friendly

Get E-Gift Cards →

Where Digital Gifting Can Help
For Business

Why Companies Choose E-Gift Cards

E-gift cards aren't a last resort — they're the smart choice. Companies use them to boost brand awareness, fuel customer loyalty, and reward employees without the overhead of physical gifting logistics.

Digital gift card email with a redeem now call to action
  • Increase brand loyalty — recipients associate your brand with a positive gifting experience
  • Boost average spend — recipients tend to spend above the card value when redeeming
  • No address needed — send to anyone with just an email or phone number
  • Perfect for last-minute gifting — no lead time, no logistics
  • Cost-effective — no shipping fees, no packaging costs, no wastage

Talk to Us →

How It Works

Send in Seconds. Redeemed with Joy.

Gifting a Smilie e-gift card takes less than a minute — and creates a gifting experience your recipient will remember.

01

Choose Your Card Value

Pick any denomination that matches your gifting budget.
02

Personalise the Card

Add your company branding and a personalised message to the recipient.
03

Send Instantly

Deliver straight to the recipient's email or phone — no address, no waiting.
04

Recipient Redeems

They browse Smilie's catalogue, select a gift they love, and we deliver it to their door.
Get Started
Gift redemption journey shown on a phone
Use Cases

Built for Every Team That Gifts at Scale

Whether you're rewarding a sales rep, delighting a client, or welcoming a new hire — Smilie's platform handles it all, from curated choices to pre-built gift boxes.

The experience behind the service

Less Chasing.
More Peace of Mind.

I ordered custom tote bags for a company event and needed them shipped to Kuala Lumpur. Impressively, they managed to get everything shipped ahead of schedule, which took a huge weight off my shoulders during event planning.
Jesslyn Phoon · Talenox
Read the Client Stories
Client Stories

What Teams Say About Working with Us

“Using the smilie.io platform for our NEC APAC 2023 Business Excellence Awards Gala Dinner was a game-changer – the user-friendly interface and wide selection of options made the whole process seamless and enjoyable. Thanks to smilie.io, we were able to enhance sustainability efforts by reducing unwanted gifts, while ensuring our attendees felt valued and appreciated. It was a win-win for everyone involved!”
Nadiah Motosir · NEC Asia Pacific
“We organized a Nurses Day event in early August. It was a very memorable journey for me and my team... also gave us pointers on how to do better next time round,... that contributed to our improvement pointers.”
Raghu Waran · DPG
“I ordered custom tote bags for a company event and needed them shipped to Kuala Lumpur. Impressively, they managed to get everything shipped ahead of schedule, which took a huge weight off my shoulders during event planning.”
Jesslyn Phoon · Talenox

A few things you might be wondering

Frequently Asked Questions

Talk to us about your team, your timing and the way you want to gift.

Discuss Your Requirements
What is a gift redemption portal and how does it differ from an e-gift card?
A redemption portal is a branded microsite where recipients browse a curated selection of gifts and choose what they want — think of it as a personalised gift shop. An e-gift card is a digital voucher of a set value that recipients can use to redeem against the catalogue. Both give recipients choice, but the portal offers a richer, more immersive branded experience.
Do I need to collect recipient addresses before sending?
No — that's one of the biggest advantages. Both the redemption portal and e-gift cards allow recipients to enter their own delivery address when they redeem. This removes a significant data collection burden from your team.
Can I customise the portal and gift cards with my company branding?
Yes, fully. Both solutions are white-labelled to your brand — your logo, colours, fonts, and greeting message. Recipients see your brand throughout the entire gifting experience, not Smilie's.
How quickly can e-gift cards be sent?
Instantly. Once you've set up your card and recipient list, e-gift cards are delivered to recipients' email addresses or phone numbers within minutes — making them perfect for last-minute gifting or urgent recognition moments.
What happens if a recipient doesn't redeem their gift or e-gift card?
You can set expiry dates and we'll send automated reminders to unredeemed recipients. For portals, you also get visibility into who has and hasn't redeemed, so you can follow up personally if needed.
Can these solutions integrate with our HR or CRM system?
Yes. Smilie's platform supports API integrations with major HR, CRM, and marketing automation tools — so you can auto-trigger portal links or e-gift cards based on events like birthdays, contract signings, or onboarding dates.

Ready to get started?

Give the Gift of Choice. Every Time.

Whether it's a redemption portal for your next campaign or branded e-gift cards for your client base — Smilie makes it effortless. Get a demo or a proposal within 24 hours.